Since our recent funding announcement at Zvents, we have been flooded with job applications. Thank you, and those of you who fit our current needs will be hearing back from us soon. This flood has inspired me to write down something I figured out during my own job-applying days:
When you send your resume to a company in MSWord format, the title of the document should NOT be "Resume.doc". I understand that in your own personal PC world, utterly centered around you, "Resume" is a self-obvious description. But in MY inbox, resumes folder, etc., it utterly fails to differentiate you. Call it MyNameResume.doc. Or better yet, MyNameResumeMonthYear.doc. Since this naming issue is a complete failure to think from the perspective of your "customer", I view marketing applicants that make this mistake with a particularly high level of dubiousness.
PS to Entrepreneurs: Exactly the same is true of your pitch deck. I *know* that VCPitch.ppt makes sense to you. Do you think it helps Mike Moritz tell your file from the 300 other ones on his laptop?
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